Group 14
Members: Trang K Hoang, Suzan Hakkoum, Ya Gao
PART 1: COMPANY PROFILE & STRATEGY
1. Company overview:
Transcendent Designs LLC is considered one of the major innovator companies, with its
headquarters in Scottsdale, Arizona. The company’s founder Brent Morgan is known to live in
different countries including China. Founded in December 1994, Transcendent is a corporation
in the electronic manufacturing sector with 10 employees. It was established to provide
innovations and improved solutions to diverse sectors. The firm specializes in innovation, mobile
technology, electrical engineering and renewable energy. Its mission is to provide solutions for
the improvement of human life.
According to the company website, their newest product is Super-Screen. They use
technology that enables to wirelessly transmit information of one’s phone model to a 10-inch
tablet. The display is 4 times larger and in HD without being chopped or blurred. This can allow
easy access and use of a person’s gadget. Brent has launched a Kickstarter campaign to start it
and get fund for the product (Superscreen).
Mission statement:
“A less complicated,more fulfilling life for all” -Transcendent Designs LLC
Commented [DH1]: Good!
Commented [DH2]: 2 missions? Maybe focus on
