AHSANULLAH UNIVERSITY OF SCIENCE & TECHNOLOGY
RESEARCH PROPOSAL ON
“E-COMMERCE”
COURSE CODE: BBA 422
COURSE NAME: Research Methodology in Business
Submitted To
Ms. Rifar Parveen Bokhari
Assistant Professor, SOB
Submitted By
Kabir Hossain
160202060
Masrur Rahman Khan
160202053
Nur Shahnaz Prova
160202069
Fouzia Urme
160202086
Nazmunnahar Urmi
160202070
Table of content
SL
Particulars
Page
Letter of transmittal
i
Acknowledgement
ii
Executive Summery
iii
Chapter 1
1. Introduction
1
2. Objective of the Study
2
3 Problems statement
2
4 Methodology
2
Chapter 2
5 Preliminary literature review
3
5.1 Concept of E-commerce
3
5.2 What is B2C?
4
5.3 Law for E-commerce
5
6 E-commerce Present Situation in Bangladesh
7
7 Government Effort (Bhowmik, 2012)
9
Chapter 3
8 Analysis & Findings
11
Chapter 4
9 Conclusion
13
10 References
14
i
Letter of transmittal
May 10, 2021
Ms. Rifar Parveen Bokhari
Assistant Professor
School Of Business
Subject: Submission of Research proposal.
Madam,
This is my pleasure to present our report entitled “E–commerce” which is prepared as a formal
part of the BBA program of Ahsanullah University of Science and Technology on behalf of my
whole group.
This program gave us an opportunity to have knowledge about the insight of E-commerce. I hope
this report to be informative as well as comprehensive.
With your kind supervision we believed that the knowledge that we gather would help us in
future. We will always be available for any clarification that you may require.
Thank you,
Sincerely,
Kabir Hossain
Id: 16.02.02.060
BBA 38th Batch
School of Business
Ahsanullah University of Science and Technology
On behalf of my group
ii
Acknowledgement
First and above all else, we would like to pay our deepest gratitude to the almighty Allah who
has helped us through all the difficulties. It is Allah who has made our journey into the vast sea
of knowledge smooth and easier.
My sincere gratitude also goes to our honorable teacher Ms. Rifar Parveen Bokhari, Assistant
Professor, without her support and encouragement, this research proposal would not have been
possible and such endeavor really deserves compliment. Thanks to her for giving us the
opportunity to prepare this research proposal which we think will enhance our skills and help the
practical application of our knowledge in future.
Finally, we would like to thank all the faculty members, class-mates, who are always supportive
to me.
Executive summery
The research proposal is based on the whole insight of E-commerce.
Internet has opened up a new possibility for trade and commerce, which is electronic commerce.
E-commerce involves the use of the Internet in the advertising, identification, payment and
supply of goods and services. It applies the opportunity for “boundary crossing” as new entrants,
