Contemporary Management Techniques
Management Technique
Amazon is without a doubt an online retail giant. In looking at management techniques in
use within the Amazon corporation, it would be remiss to not include value chain as a major
contributor of their organizational success. Value chain (analysis) is a contemporary
management technique. Value chain (analysis) is one of thirteen contemporary management
techniques studied this week in which management uses data to identify specific steps required
to provide a competitive product or service to the customer. Areas analyzed include which
activities or steps are non-competitive, where cost can be reduced, and to find ways to increase
value for the customer at one or more steps in the value chain.
According to This author is currently employed as the director of Laboratory Services at