C55847 *€“ Digby
Annual Report
ByYan Lang,
Ching-Hsiang Lin,Shu Ou-Yang, Nuo XuShareholderLetterTo Our Shareholder,
Customers, and Employees:
The past eight years have marked an extraordinary level of progress for Digby Electric
Sensors and its shareholders. In the past eight years, the company was able to turn its
stocks from $34.25 per share into $45.77, plus issuing a total of $10 dividends per share
along the way. While this level of performance is very rarely rivaled by any type of
investment, our company is most proud of the sustainable within the environment and
continues growth rate in the electric sensor industry.
Eight years ago, our management team touted the importance of the following four guiding
principles that helped to make Digbys success today:
1. Cost leadership: By bringing labor and raw material costs down years ahead of the
competition, our company has able to enjoy the prevailing market price and generating
excess profits.
2. Low price products: By taking aggressive actions early to bring down the costs of
production, our company has been able to output the highest quality line of electric sensors
and offer low selling price in the industry.
3. Aggressive marketing: Aggressive spending in marketing every year has helped the
company to gain customer awareness in preparation for eventual lower per unit production
costs. This immediately helped Digby to sales in high volumes.
4. Board diversified products: In each segment, our company keeps trying to become the
product leader. We spent heavily in TQM in order to reduce R&D cycle also increase
market demand.
The level of return on investments our company has been able to deliver by following the
four listed principles is not only a tribute to our past success, but also serves as a source of
optimism for Digbys future. In the following pages you will find more detailed
information on the dominate positioning our company holds in the industry as well as
adjustments to be made to further increase shareholder value.
Best Regards,
Digby Corp.
Corporation Profile:Overall about the company
Lang, Yan- Chief Executive Office and Chief Operations Officer established Digby, Inc. on
January 22nd, 2013. The companys headquarters are located in center Arlington, TX.
Digby, Corp. is currently one of the leading manufacturers of high quality sensor chips in
the United States. Yan founded the company on the premise that it would successfully
produce and sell sensors of highest quality and reliability to various segments of
consumers with all type of needs, such as those for newness and affordability, and would
continue to place a strong focus on research and innovation to persistently cater to these
changing needs and maintain a substantial amount of market share in the growing market.
Digbys product line includes Daze, Dell, Dixie, Dot and Dune, which are sold online, as
well as through local technology retailers nationwide. Digby has provided quality products
for many successful applications and has helped many companies achieve their project
objectives with the highest standards of quality and reliability.
Our Mission & Vision
At Digby, Corp., we are dedicated to providing optimal sensors for our customers needs
and wants. Our guiding objectives are customer satisfaction and continuous improvement.
Our overall goal is to consistently strive to deliver the highest quality products and
technology and offer competitive pricing in each and every target segment of users.
CultureWe want employees to be proud of the work they do, and to remember that they are
part of Digby, Corp. committed to providing excellent service and exceptional products to
the public,Core Values
Integrity *€” Build mutual trust through ethical and responsible thoughts, words, and
actions.
Teamwork *€” Collaborate, share information openly, leverage our diversity, be
transparent. Speak up, debate, and disagree, but decide, commit to the decision, and make
it a success.
Winning Mindset *€” Be positive, adaptable, and competitive. Deliver results to ensure
the success of Altera and our customers.
Accountability *€” Define, own, and answer to your area of responsibility.
Innovation *€” Think forward, take calculated risks, be agents of change, adapt quickly.
Create a learning environment where we develop our skills and invest in our employees.
ExecutiveLeader
Strategies:
Digby, Corp. takes pride as a broad cost leadership and broad differentiation strategies to
develop competitive advantages in the sensor industry.
In the past eight years, Digby sensors were designed to fit a wider array of preferences,
such as those for a brand new product, known as the Traditional segment; a premium
priced product that offers both high performance and desirable size, known as the High
End segment; an extraordinary performing product, known as the High Performance
segment; a smaller sized product, known as Size segment; and finally, a lower priced
product, which is referred to as the Low End segment.
However, once the company executives began to recognize which stood out amongst the
rest as the most promising for increasing revenues and producing maximum returns,
Digbys overall strategy was shifted to emphasize only on the Traditional, Performance,
and Low End segments and in improving existing products in these categories while also
creating new.
In the first five years, we invest generous amount in TQM in order to reduce material,
labor and administrative costs, shorten the length of time required for R&D projects to
complete and increase demand for the product line enable for us to make more profits in
short term.
Further, we believes that wise use of resources and increasing efficiency are key in
building long term success and that pinpointing the most effective outlets for accessing
