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UNIVERSITI KUALA LUMPUR
MALAYSIAN INSTITUTE OF INDUSTRIAL
TECHNOLOGY
JLB 21102 MANAGING INTERNATIONAL LOGISTICS
INDIVIDUAL ASSIGNMENT 1
NAME : UMAIR BIN HANIFF
ID NUMBER : 57212116053
LECTURER: PN IRDIANA BINTI NGADIMAN
DUE DATE: 15 March 2018
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Contents
1.0 INTRODUCTION …………………………………………………………………………………….. 1
1.1 The Background Or History Of Dabbawala ………………………………………………. 4
2.0 THE SERVICES PROVIDED AND STRATEGY THAT USE BY DABBAWALA … 5
2.1 Strategy of Dabbawala ………………………………………………………………………….. 5
2.2 Services Provided ………………………………………………………………………………… 6
3.0 THE CONCEPT OF LOGISTICS AND SUPPLY CHAIN OF DABBAWALA ……… 7
3.1 The Process of Delivering Food ……………………………………………………………… 8
4.0 SWOT ANALYSIS OF DABBAWALA …………………………………………………………. 9
5.0 THE MORAL OF STORY ……………………………………………………………………….. 10
6.0 In your opinion, what are the major product at Indian port? …………………………. 11
6.1 India’s Export And Import By Air Transportation ……………………………………… 12
7.0 Assume if you are the owner of the restaurant that provided food delivery
services, what are the important elements in order to provide great delivery services
to your customers. ………………………………………………………………………………………. 13
8.0 Conclusion …………………………………………………………………………………………… 15
9.0 REFFERENCES ……………………………………………………………………………………. 16
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1.0 INTRODUCTION
A dabbawala (one who carries the box), sometimes spelled dabbawalla, tiffin Walla,
tiffinwalla or dabbawallah, is a person in the Indian city of Mumbai whose job is to
carry and deliver freshly made food from home in lunch boxes to office workers.
Tiffin is an old– fashioned English word for a light lunch, and sometimes for the box it
is carried in. Dabbawalas are sometimes called tiffin-wallas. For the efficiency of
their supply chain it has been claimed that this virtually achieves a six sigma
performance rating
Though the work sounds simple, it is actually a highly specialized trade that is over a
century old and which has become integral to Mumbai’s culture. The dabbawala
originated when India was under British rule many Indian people who worked in
British companies disliked the British food served by the companies, so a service
was set up to bring lunch to them in their work place straight from their homes.
Nowadays Indian businesses are the main customers for the dabbawalas, and the
service often includes cooking as a delivery.
The background history of Dabbawala began around 125 years ago when this Parasi
banker wanted to have home cooked food regularly in office and gave this
responsibility to the first ever Dabbawala.This food delivery system are founded by
Mumbai Maharashtra in 1880.In 1956 they are formally registered under the
charitable trust.
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1.1 The Background Or History Of Dabbawala
Figure 1.0
It all started because in 1885, a banker in Mumbai really loved his wife. The banker
had to work far from home and so could not return home to eat the lunch prepared
by his wife. He decided instead to hire a man to pick up the packed lunch from his
home and have it delivered to his office. Others started imitating him. Then one day,
Mahadev Haji Bache, a farmer from Pune, saw an opportunity and created a delivery
business- this is how the Dabbawalas system was started.
Day after day, the demand for Dabba delivery increasing highly. It was all informal
and unexpected by an individual effort in the beginning, but visionary Mahadey Haji
Bache saw the opportunity and started the lunch delivery service in its present team–
delivery format with 100 Dabbawalas. In 1890, Mahadey Haji Bache started a lunch
delivery service with about a hundred men. As the city grew, the demand for dabba
delivery grew too, it would be the first choice of food delivery services for the workers
in India, especially in Mumbai.
2.0 THE SERVICES PROVIDED AND STRATEGY THAT USE BY DABBAWALA
2.1 Strategy of Dabbawala
Figure 2.0
Their strategy revolves around the skill set of the employees. Since their employees
are illiterate, with no knowledge of technology they use a colour code system to
differentiate the boxes which is in alignment to the delivery system. They use
bicycles, carts and trains to deliver the boxes to the destination.
The local train system which is the life line of Mumbai is packed at peak hours, when
the dabbawalas commute, the train delays or weather conditions nothing has ever
stopped a single dabbawala to make a single delivery in time. With 100% accuracy,
minimum wastage, self motivated employees, extraordinary customer satisfaction – it
is a business model discussed in all management schools and is a case worth
