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Customer service and the Internet
Customer services incorporated by the Internet provides an enhance asset value to
companies. The benefits result from using the web as part of a total customer service
scheme. Allows customers accesses to help 24 hours a day. Every time a customer finds an
answer online, it eliminates the cost of a phone call or an email reply. This yields
significant savings and frees up operators to handle issues that really warrant their
attention.
The web is also an extremely scalable communications channel, allowing companies to
handle spikes in customer queries without having to temporarily add operators or phone
lines. Most importantly, the web provides customers with immediate answers to their
question
