Case Analysis: Coco Mat
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Case Analysis: Coco – Mat
Rok Bozic
University of the District of Columbia
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Introduction
Coco-Mat is a family business which makes beds and mattresses out of natural
materials. It was founded in 1989 by brothers Mike and Paul Evmorfidis. It was created with an
idea to offer the best sleep to every person who sleeps on Coco-Mat while taking care of the
environment. Coco-Mat specializes in manufacturing sustainable mattresses and bed products
made of coco fiber, natural rubber, wool, cotton, goose down, horsehair, silk, linen, wood and
