Choice of Country to Sell Product

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Memo

To: Ronda Sawyer

From: Sharelyn Rivera

Date:

Re: Choice of country to sell product

After considering several countries in which to sell product, I have become

interested in the country of Brazil. As I was doing my research on this country, I found

that they it is a major power-country in South American with a growing economy. Among

its natural resources and rich culture, Brazil has recently become successful in its

industries of iron and steel production, automobile assembly, petroleum processing,

chemicals production, and cement making. However, what interested me the most was

the country’s growing technologically-based industry and the new population that is

becoming tech-savvy and users of modern devices, such as cell phones. I believe that

with this recent growth and economic stability in the country, our product will be well

receive. Although Brazil has undergone its economic lows in the early 2000s, however,

with their current leadership and economic policies in place, there is a great probability

that we will have success in our investments. Aside from the economic stability, this

country also counts with a large population that will be likely to invest in our product.

With all of this information that I have gathered, I feel confident in having us invest in

this country.

Brazil Fact Sheet

Legal system:

Brazil’s legal system is divided into the Executive, Judicial, and Legislative systems

Brazil functions under the Federal Constitution based on Civil Law tradition

Currents president of Brazil: Dilma Rousseff

Political system:

Brazil functions under a democratic government

Political leaders are elected by the citizens

Country is divided between the Federal union, 25 states, 1 Federal District and 5,507

municipalities.

Defense

Brazil has a large defense force in response to its large size as a country

Branches include Air Force, Army, Navy and reserves.

National Flag

Brazil’s flag, called the Bandeira Nacional, has a large yellow shape diamond on a green

background.

Diamond has blue sphere with white banner, stating “Ordem e Progresso”

Culture:

Brazil’s culture is a mix of European traditions brought from European settles and

African slaves’ brought into the country by settlers.

Brazil’s belief system is largely known as Roman Catholic

Official language is Portuguese

Etiquette and behavior among its people is affectionate and tactile

Attire is said to be formal for events and meetings

Businessmen get to know other businesses before partnering with them.

Religion:

Religion in Brazil is around 90% Roman Catholic

Brazil’s landmark, the Christ the Redeemer statue, is demonstration of the large Roman

Catholic population in the country.

Industry:

Brazil’s major industries include iron and steel production, automobile assembly,

petroleum processing, chemicals production, and cement making.

Technology has made a rise in the country as more citizens embrace the use of mobile

phones

The sectors of steel, automotive, petrochemicals, and utilities play a great role in

industrial development and economic role in the country.

Technology and natural resources are among the strong industries in the country

Industrial production and food sectors have been the weak industries in Brazil.

Economic System:

Brazil enjoys economic growth and stability in South American, since it’s the largest

country in the Southern continent

In spite of economic stunt in the early 2000’s, Brazil has undone continuous economic

growth through the establishment of various economic programs and policies put in place

by past Presidents, Cardoso and Da Silva.

Major industries are textiles, shoes, chemicals, aircraft, steel, motor vehicles, etc.

Agricultural products includes coffee, wheat, rice, sugarcane etc.

Brazil and the WTO/GATT

Brazil first became a member of WTO since 1 January 1995 and then a member of

GATT since 30 July 1948.

Brazil has become” a demandeur in market access issues, especially in relation to

agriculture”.

For this assignment, I have chosen to provide an in-depth analysis of the country Brazil.

Among some of the products that Brazil is known for producing, cell phones stood out as the

product that would make sense to sell in this region, due to the recent growth of tech-savvy

citizens who have embraced the use of technology.

Legal system:

Brazil’s legal system utilizes a Federal Constitution, based on Civil Law tradition. This

Constitution is the foundation of country and it classifies their legal system as Federative

Republic, giving power to its 26 federate states to create their own individual constitution.

However, all federate states are to adhere to the limits of the Federal Constitution.

Each municipal has the ability to practice some autonomy under the Constitution, while

the Federal District has a mix of the functions of the federal states and municipalities named their