1) Explain how social media and other online sources are used to recruit candidates.
Social media recruiting is a recruitment strategy that combines elements of employer
branding and recruitment marketing to connect with and attract active and passive
candidates on the digital platforms they frequent. Facebook, LinkedIn, and Twitter are the
social media sites used most often by recruiters, although blogs, YouTube, Pinterest,
Instagram, and others are emerging as ways to reach job seekers too. It allows users to
establish profiles with information similar to a resume, with the added benefit of allowing
others in the social network to recommend the user’s expertise in several different skill
areas. Social media recruiting helps an employer get to know a potential job candidate. If
he/she is a highly skilled, well-rounded individual that fits the job.
2) What are some challenges to effective recruiting?
The challenges to effective recruiting are too many or few applicants, an undersupply
of applicants can be a challenge in times of economic growth that result in a tight labor
market. The organization image, the image of the organization can be a recruiting liability.
Recruiting costs, recruiting efforts are expensive and sometimes, budget restrictions put a
time limit on searches. Inadequate technology, a presence on social media is also becoming
a basic requirement.
3) Present the advantages and disadvantages of promote from within policies.
The promote from within policy has the following advantages first, it promotes good
