Part A: Briefly describe each of the following expressions and show their
interrelationships in your own words: SWOT, Value Chain, Balanced Score
Card, Strategy Map, and Sustainability
SWOT is an analysis to identify a firm’s critical success factors. SW is internal
strengths and weaknesses, for example, human resources, finances, and physical
resources. And OT is external opportunities and threats, for example, trends, funding
sources, and current events.
Value Chain is an efficient strategic analysis tool to be used to find the firm’s
competitive advantage. It identify where value can be added or costs can be reduced.