Pizzazz Lee
BCIS-1405-33420
2018 SPRING
Technology in the Field of Retail
Technology changes daily with new discoveries, innovations, and creations. As it changes the
world changes with it from new hardware and technology. Especially in business, most
companies would agree that in order to stay in business that you have to keep up with
technology. If a company falls to behind in the times it could definitely damage the businesses
they don’t want to be left behind in the stone age. Everywhere you go you see electric
advertisement even on the freeway. People from ages one and up are constantly glued to their
phones, tablets, and laptop. Technology plays a big role in everyday life, especially how people
shop.
Retail has come a long way from calculators, limited inventory, and cash money. This industry
changes so often especially with competitors also competing with new ways to one-up each other
for customer retention and technology plays a key role with that. Not only is retail affected in
that way but it also affects the work environment scheduling, budgeting, predictions theft inside
and out the company and other various. Retail isn’t going anywhere which is why it’s a great field
to be in. In order for me to create my very own Retail store/chain which would probably be a
store similar to TJ MAXX, Homegoods or Ross there will be a few new technology advances
that I would use.
What should be used in my Retail Chain?
1.Email & Text message Communication Software
Mansi Shetty, et al. “The Evolution of Advertising Cartoon.” Marketoonist | Tom Fishburne, 26 Nov. 2017, marketoonist.com/2017/11/evolution-
of-advertising.ht
In retail, there will, of course, be an advertisement that’s something that will never change but
how they do it now is a little different. The way we are able to communicate with customers has
now changed which is why I think this is something that should be used in this field. Now we
can pay Google and internet website like Facebook or Youtube to stream our advertisements.
