Donovan Peterson
10.22.18
MGMT 475
Professor Carter
• The Key Producers are large, diverse global amusement service providers like Walt Disney
Company, Merlin Entertainments, Parques Reunidos, Six Flags Entertainment Corporation,
SeaWorld Parks & Entertainment, Comcast (Universal Studios Parks and Resorts), Cedar Fair
Entertainment Company, And China’s OCT Parks. Primary customers for this industry are local
families with adolescents between 10-19 years of age.
• The overall economic performance of this industry is characterized by an increasing average
return on assets recently, despite increasing equipment costs. Utilities and operating expenses
are immense in this industry.
P- Local and Federal regulations
Intensive Inspections by local authorities and insurance agencies
E- Industry growth is supposed to increase but slow considerably
Domestically the US market is saturated
The primary age group is not growing
Foreign growth markets have potential but are linked with younger populations and
