ANALYSIS OF INFINITE ALOE SKIN CARE PRODUCTS
The site that I chose to do an in-depth analysis on was “Infinite Aloe Skin Care Products.” For my analysis
to be objective and unbiased I chose Infinite Aloe since I have never heard of this company.
At first glimpse of the Infinite Aloe Website I was drawn into the site from simply reading the words “all
natural and organic.” As a consumer of all natural and organic products for many years my interest was
piqued, and I wanted to learn more about the Infinite Aloe Skin Care Line.
The purpose of Infinite Aloe Skin Care Products is to “optimize nature’s treasures into a formula perfect
for human skin.” The line of products is the combination of pure natural ingredients designed to soothe,
smooth, and soften dry and problem skin. As a mother of teenagers with problematic skin this product
piques my interest to see how these “natural” products are differentiated from those products that are
advertised as “natural” and are available at large retail box stores.
Looking into this website as a whole and seeing the thorough explanation of all the products within the
skin care lines, I am drawn into having a sense of trust for the website. Learning that the Infinite Aloe
shop uses SSL encryption, that means your entire browsing and shopping experience with them is
encrypted (like banks use) for your security. As a consumer my number one priority when visiting a
