Ace & Tate
Winnie 07911893
Jenny 07910065
Natasya 07911273
Joan 07910145
Joey 07910136
Lily 07910243
Peach 07910995
Table of Contents
Ace and Tate company
background
Case study answers
Ace and Tate Case study
introduction
Case study
Ace & Tate
Case study answers
Warby Parker company
background
Warby Parker
Ace and Tate
Introduction
Business background
01
Ace & Tate
Is a Dutch eyewear company
founded in June 2013 by Mark de
Lange & Camiel de Lange van
Bergen and is based in Amsterdam.
It began as solely am e-commerce
retailer.
How it started?
The idea came from a trip that
Mark took to New York where
he purchased an expensive pair
