RESEARCH METHOD
Respondents
We obtained mailing lists from the Boards of Accountancy in Oregon and Washington.
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Email requests for voluntary
participation were sent to a random sample of 17,000 CPAs licensed in Oregon and Washington. The requests included a
description of our study along with a link to the online survey hosted by Qualtrics. Potential respondents also received two-
week and four-week reminder messages. We received 1,222 completed surveys, representing a 7.2 percent response rate.
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We
tested for potential non-response bias (e.g., Armstrong and Overton 1977) by comparing early responses (the first 25 percent) to
late responses (the last 25 percent) and did not detect any significant differences for any of the variables used in this study (i.e.,
work-family conflict, burnout, perceived organizational support for AWAs, and perceived viability of AWAs).
Given that our study examines the perceptions of accounting professionals in public accounting and industry, we removed
159 accounting professionals employed in other positions,
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resulting in a final sample of 1,063 accounting professionals. The
full sample (n ¼1,063) includes 635 public accountants and 428 industry accountants. The percentage of male CPAs in public
accounting is higher (67.40 percent) than the percentage of male CPAs in industry (59.35 percent), which is consistent with
female accounting professionals being more likely to leave the public accounting profession for careers in industry (e.g.,
Dalton, Cohen, Harp, and McMillan 2014b). In total, 16.38 percent of the public accounting respondents work in Big 4 public
accounting firms, 14.96 percent work in mid-sized public accounting firms (represented by national non-Big 4 and regional
firms),
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44.72 percent work in local accounting firms, and 23.94 percent work as sole practitioners.
We determine respondent rank as follows. The higher rank position consists of partners and directors (in public accounting) and
top managers (in non-public accounting settings); the middle rank position consists of supervisors, managers, and senior managers
(in public accounting) and middle managers (in non-public accounting settings); and the lower rank position consists of associates
and senior associates (in public accounting)
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and junior managers (in non-public accounting settings). Finally, the other rank
position consists of all other respondents.
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The percentage of high-ranking CPAs in public accounting (57.17 percent) is higher than
the percentage of CPAs in industry (46.96 percent); however, this difference is largely attributable to the sole proprietors in public
accounting (e.g., sole proprietors are classified as high-ranking employees). When sole proprietors are excluded, the percentage of
high-ranking CPAs in public accounting (46.2 percent) is similar to the percentage of high-ranking CPAs in industry (46.96 percent).
Our sample demographics are similar to recent AICPA data. For example, the AICPA reports the following 2014
membership demographics: 46 percent Public, 36 percent Management Accounting, and 18 percent ‘‘ other’’ (retired,
government, education, and miscellaneous). If we include the 159 respondents that are employed in ‘‘ other’’ areas (e.g.,
education, government, and miscellaneous), then our corresponding percentages are 52 percent Public, 35 percent Industry, and
13 percent ‘‘ other’’ (government and education). Similarly, the gender breakdown of our sample (i.e., 64 percent male and 36
percent female) approximates 2014 AICPA membership data (i.e., 65 percent male and 35 percent female).
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Our demographic
statistics also roughly mirror the demographic statistics reported by Suddaby et al. (2009) in a large-scale survey of Canadian
chartered accountants.
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Prior to administering our survey, we pilot-tested our survey on 114 CPAs licensed in Oregon and Washington. We made several changes to our survey
based on these responses.
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Our response rate (7.2 percent) is similar to other recent accounting studies that have used email requests. For example, Dichev, Graham, Harvey, and
Rajgopal (2013) report a 5.4 percent response rate using an online survey of CFOs; Anderson and Lillis (2011) report a 5 percent response rate using an
online survey of CPAs; Dalton et al. (2014b) report an 8.1 percent response rate using email survey requests of female CPAs; and Chen, Kelly, and
Salterio (2012) report a 12 percent response rate using an online survey of M.B.A.s.
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Of the 159 excluded respondents, 108 were employed in government/non-profit jobs and 51 selected our ‘‘ other’’ category (we did not ask for further
clarification to this selection).
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Given the limited sample of respondents from national (n ¼30) and regional public accounting firms (n ¼65), we combine them into a single ‘‘ mid-
sized’’ firm category.
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Although important differences exist between associates (i.e., staff accountants) and senior associates, only 19 respondents were associates. As such,
we combined associates and senior associates in the ‘‘ lower rank’’ category in public accounting (n ¼96). Eliminating associates from the analysis does
not alter results.
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For respondents who selected ‘‘ other’’ for their rank, we asked for additional information regarding their specific job titles. Responses vary substantially
(e.g., deputy director, assistant finance director, chief investigator, chief labor negotiator, executive director, credit analyst, applications consultant,
consultant).
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In private correspondence, we learned that the AICPA does not maintain more specific demographics (such as Pacific Northwest membership
demographics) that would allow more refined comparison.
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Consistent with our gender breakdown (64 percent male and 36 percent female), Suddaby et al.’s (2009) sample was male dominated (68 percent male
and 32 percent female). Regarding rank, the percentage of high-ranking employees in our sample is similar to the 48 percent in Suddaby et al. (2009),
who acknowledge a disproportionate number of high-ranking respondents compared to their underlying population (29–35 percent high rank). Suddaby
et al. (2009) speculate that some of their respondents inflated their ranks because of egocentrism and/or social desirability. While rank inflation is also
possible in our results, professional membership (e.g., AICPA members) seems to also skew the sampling pool to more experienced respondents.
46 Buchheit, Dalton, Harp, and Hollingsworth
Accounting Horizons
Volume 30, Number 1, 2016