Assignment 1: SWOT Analysis, Target Market and Mission Statement.
Strengths;
• Well connected with developers in Asia
• Fluent in four language
• Well connected with the banking industry
• Understand business cultural practice of USA and Asia
• Have more than 25 years of experiences in the investment industry
• Have a diverse and strong financial support.
Weaknesses;
• Weak connection in the USA’s property market.
• Not familiar with the legal and financial system in USA market
• No accreditation or degree in Property to build on credibility n a
• Reputation not established yet in Property market
• Lack of networking activities
• Lack of understanding of the local property market.
Opportunities;
• High potential in return of the Property Market both in Asia and USA
• Mature Market in USA which provide steady return.
• Asian are looking oversea to diversify their property investment.
• Migration from Asia create niche market for investment in property
• Investment fund from USA create an opportunity for property investment in fast growing
Property Market in Asia.