1. Define the term “corporate social responsibility” in your own
words. Give an example (4 marks)
Corporate social responsibility are socially responsible businesses that act ethically towards
their stakeholders, and the society. Companies may focus on several aspects such as
environmental issues, because all businesses have a carbon footprint. Whatever method
they use to reduce carbon footprint, can be beneficial for both the company and the society.
And by acting morally towards their employees, the company can also display corporate
social responsibility because employees will feel respected. For example, Ben & Jerry’s, an
American ice cream manufacturer, uses only fair trade ingredients and developed a
sustainability farm in its home state.
2. conduct SWOT analysis for McDonald, list one each. You must
use your general knowledge. Don’t refer to an article (4 marks)
Strength:
Mc Donalds is one of the largest fast food chain, operating in 120 countries. It is also one of
the most recognized brand, and due to its wide range of menu and cheap cost, they avoid
many price- conscious customers.
