Matthew Maignan
Tierney’s AFL TRX program structure was to introduce TRX program slowly into the studio by
offering one six week TRX program to the members. We decided that Tierney should offer TRX
program as general classes. The Pros, because learners at all fitness levels can benefit from the
program. Also, it will attract more customers because its new and it will give people a decision if
they want to stick with the TRX program no matter what fitness level they perceive themselves
to be mentally which is an Opportunity for AFL studios. Strengths is it’s a well small class size
which many members fill comfortable with and accredited instructors aiding the members. The
Cons, they would be no new levels to challenge members who are excelling outstandingly in the
classes which is a Weakness. So therefore, those members would look for other local
gymnasiums to further cultivate their training skills they incurred from the TRX program which
is a Threat.